Web.com

 

The Web.com Tour (now the Korn Ferry Tour) is a developmental tour for the PGA Golf Tour. Web.com’s sponsorship of the tour brought some exciting opportunities to marketing the co-brand. Including the successful Web.com campaign involving PGA legend and Web.com ambassador - Jim Furyk. Leveraging the Web.com tour golfers continual drive for success and Web.com’s customers in growing their business. This campaign included a Jim Furyk documentary, Campaign micro site and social graphics.

We also created a mini series - Beyond the Links - where we got to sit with Professional Golfers on the tour, and got an insight to what drives them, on and off the links.

Additionally we created the Web.com Small Business tournament, that coincided with 22 locations on the Web.com Tour dates. Businesses in each location got the chance to be come the chosen businesses to go head to head in each location, with the overall national winner getting $25,000 of marketing services.

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